Get ready for The New Hollywood panel at Lions Entertainment featuring acclaimed director Martin Campbell (Casino Royale), Saville’s Executive Producer Rupert Maconick, Jody Raida, founder of Lemonade, and Dan Salzman, Global Head of Media for HP.
The New Hollywood panel will explore how sponsored entertainment is transforming the advertising and entertainment landscape. Learn about the brand-fundedmodel directly from the producers, directors, and marketers bringing these projects to the screen. These leading industry pros will offer advice on conceiving, pitching, funding, producing, distributing and monetizing brand sponsored entertainment and give insights on how brands can tell stories like Hollywood filmmakers.
Thursday, June 22nd 1:00 – 1:45pm – The Terrace