Director Martin Campbell (Casino Royale, GoldenEye, Edge of Darkness) teams up with Harman and Sir Paul McCartney for JBL’s latest “Hear the Truth” campaign.
The new “Hear the truth” ad will feature McCartney and his new single, “My Valentine,” from the album “Kisses on the Bottom,” which was released Feb. 7.
The commercial brings the story behind McCartney’s “My Valentine” to life and JBL’s role in helping listeners hear the beauty and nuance of the music. The “Hear the truth” ad was shot in London in January and is directed by Martin Campbell, best known for his work on the James Bond thriller Casino Royale, and who also directed the “Beautiful Sound” spot with Jennifer Lopez for Harman Kardon.